BOLD NEW MAZDA BT-50 pickup truck makes a global debut in Thailand with bold, tough and elegant design in Japanese style together with new engine and transmission

 

 

 

Mazda starts to stimulate the economy towards the end of the year to change the situation of the intensify market, unveiling two new car models at the Motor Expo, the New Mazda CX-5 crossover SUV and making the world debut of the Bold New Mazda BT-50 pickup truck, which has been completely re-engineered, incorporating future technologies and comes with the concept “Dignity into Power”. It breaks away from conventional images, adding boldness, toughness and elegance. Also, every touchpoint displays premium quality, conveying the Kodo design philosophy, which is simple but beautiful and powerful.

 

 

Experience superior driving performance with the latest engine technology from 2 engine choices. First, the new 2.2-liter diesel engine delivers a maximum power of 163 horsepower, paired with an 8-speed automatic transmission. Featuring the latest technology, it offers enhanced performance, improved fuel efficiency, and greater strength and durability, while being easy to maintenance. Second, the 3.0-liter diesel engine delivers a maximum power of 190 horsepower, generating powerful performance that is built to tackle any terrain, with a fully equipped features in a style that modern pickup drivers demand and added technology.

 

 

Mr. Thee Permpongpanth, Executive Vice President of Mazda Sales (Thailand) Co., Ltd said, “The launch of the New Mazda BT-50 in Thailand is highly significance as Mazda Motor Corporation values its production and export base in Thailand, therefore, Thailand has been selected as the global debut location for this model. The new model comes with newness in many aspects, especially the meticulous and elegant design derived from Kodo design concept. A sense of luxury has been added to interior design while a sense of Japanese toughness has been shown in the exterior. The new pickup truck comes with 2.2-liter engine and 8-speed transmission that increased power output while improving fuel efficiency. Also, more features have been fully equipped in this model by combining the key strengths of Mazda with the advantages gained from collaboration with partners, resulting in a pickup truck that offers a perfect balance in all aspects. It meets the needs of the new generation seeking a pickup that delivers both high performance and a distinctive unique design. It is suitable for both urban and off-road use, as well as outdoor activities, providing the performance and versatility required to fully meet all usage demands.

 

 

Although Mazda offers a wide range of vehicle models in the market, the pickup truck is one of its key models. It has been originated from Hiroshima, Japan since 1961 with the Mazda B1500 B-Series. This model marks the beginning of vehicles designed to meet the most practical needs, making every moment on the road even more enjoyable. Mazda Motor Corporation places the highest importance on the Thai market, with Thailand serving as the largest production and export base for both cars and pickup trucks for Mazda. Hence, the world debut of New Mazda BT-50 in Thailand, with allowing Thai being the first to own it. The launch of the Bold New Mazda BT-50 “Dignity into Power” marks a revolutionary change, creating a significant event in the Thai pickup truck market. With its distinctive identity and unique style, the vehicle is powerful and elegant from every angle, designed with the Kodo Design philosophy. It will captivate all who see it, combining the best features of a pickup truck with Mazda’s unique qualities, seamlessly integrated with the strengths derived from collaboration with its partners.

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